2446 NW Drouillard Avenue
Pending in 15 days. Free rent-back negotiated in.
27,000+ impressions · Cinematic video + drone · NW Crossing
How the right campaign creates
leverage for more than just price.
They needed to sell — and stay. The plan had to solve both.
The Drouillard sellers needed to close but weren't ready to move immediately. Their next home wasn't yet secured. Tiffany built the plan around solving that problem first: a fast, clean sale with a free rent-back negotiated into the offer — giving them the proceeds and the time to make their next move on their terms.
Prepared and launched to attract the right buyer — fast.
With a rent-back needed, the ideal buyer was someone willing to close quickly and wait. Tiffany coordinated the full prep — vendors, staging, inspection — and built the marketing campaign to attract exactly that buyer. The positioning made the rent-back a feature, not a hurdle.
27,000+ impressions. Buyers found before the home sat a single week.
The marketing campaign generated 27,000+ impressions across video and social — one of the strongest reach numbers in the NW Crossing portfolio. That volume created competition, and competition gave Tiffany the leverage to negotiate not just the price, but the rent-back terms. More buyers meant more power on both sides of the ask.
15 days to pending. Free rent-back. Both wins in one offer.
Tiffany negotiated a free rent-back directly into the accepted offer — a concession that saved the sellers weeks of housing cost and the stress of a rushed move. Combined with a 15-day path to pending, the sellers got the certainty of a closed deal and the time to make their next move without pressure.
Closed on schedule. Stayed through the transition. Moved on their terms.
The sellers closed the sale, remained in the home during the rent-back period, and made their next move without any gap or pressure. Tiffany coordinated every detail through closing and beyond — the kind of transition that looks effortless because of everything managed behind the scenes.
We needed to sell before we were ready to move. Tiffany got us to pending in 15 days and negotiated a free rent-back so we could stay through our transition. We never felt rushed — and we never had to figure out where to go.
Want to see what this plan looks like for your move?
Every client gets a custom plan built around their timeline, their goals, and what a seamless next chapter looks like for them. Three questions. Fully customized. No pressure.